We built the tool we wished existed
REI Home Office was born out of frustration — not a business school project. We're small investors who got tired of managing our portfolios across a tangle of spreadsheets, and built something better.
The problem we were all living with
As our real estate portfolios grew, our "system" for tracking them got more embarrassing — not more organized. Here's what managing our properties actually looked like:
Juggling 5+ spreadsheets for cash flow, expenses, mortgages, and leases — none connected
No easy way to see which properties are actually profitable vs. just "feeling" like they are
Hours of manual work each month just to answer basic questions about your portfolio
Expenses scattered across emails, receipts, and bank statements with no central record
"We kept asking ourselves — how are we supposed to grow a serious portfolio when we can't even tell which property made us money last quarter? There had to be a better way."
So we built REI Home Office
Everything we needed — and nothing we didn't. A single platform that consolidates your entire portfolio into one clean view, calculates every metric automatically, and actually helps you make better investment decisions.
- Cash flow, NOI, cap rate & ROE — auto-calculated
- P&L and trailing reports ready in seconds
- Rehab tracking so renovation projects don't spiral
- Vendor database so your contractor list isn't just texts
- Lease alerts so you never get caught flat-footed
- AI market analysis to know when to buy, sell, or hold
Everything you need to run your portfolio like a business
Start free and unlock more as your portfolio grows.
Portfolio Dashboard
One view of every property's cash flow, equity, cap rate, and return metrics — updated automatically.
All Property Types
Single-family, multi-family, plex, commercial, and passive syndications with quarterly distributions.
Expense & Income Tracking
Log expenses with receipts, track additional income, and run a full P&L or trailing cash flow report in seconds.
Rehab Project Tracker
Track renovation projects line by line. AI parses contractor bids, compares them to inspection reports, and flags gaps.
Vendor & Contact Database
Store your contractors with W9 and insurance status, assign them to jobs, and keep your crew organized.
AI Market Analysis
Get AI-powered buy, sell, or hold analysis for any property with live market context — no finance degree required.
Run your portfolio from anywhere
We're not building software for Wall Street hedge funds. We're building it for the couple who just bought their second rental property and wants to actually know if it's performing — without hiring an accountant just to find out.
REI Home Office is for everyday landlords, aspiring multi-family investors, and self-directed wealth builders who want to run their portfolio like a real business.
Simple, investor-friendly pricing
Start free. Upgrade when you're ready.
Free
Everything you need to get started tracking your portfolio.
- Up to 3 properties
- Cash flow & expense tracking
- Portfolio dashboard with key metrics
- Lease tracking & alerts
- Demo mode to explore the app
Pro
For active investors who want the full toolkit.
- Unlimited properties
- Rehab project tracker with AI bid parsing
- Vendor & contractor database
- AI market analysis & rent comps
- P&L, trailing, and balance sheet reports
- Shared portfolio access (spouse / partner)
- CSV export for accountant / tax prep
Lifetime
Pay once, use forever. Best long-term value.
- Everything in Pro — forever
- All future features included
- One-time payment, no subscription
- Priority support
Stop managing your portfolio in spreadsheets.
Create a free account in under a minute. No credit card required. Explore the demo, add your first property, and see exactly where you stand.
Free forever on up to 3 properties. Upgrade anytime.